We live in an age of unprecedented opportunity: with ambition, drive, and talent, you can rise to the top of your chosen profession regardless of where you started out.
But with opportunity comes responsibility.
Companies today aren’t managing their knowledge of workers’ careers.
Instead, you must be your own Chief Executive Officer.
That means it’s up to you to carve out your place in the world and know when to change course.
2. The Glow Worms
The Newnes railroad was closed in 1932 after 25 years of shipping oil shale.
The rails were pulled out of the 600-meter tunnel, which had been bored through the sandstone in the Wollemi National Park, and the tunnel was left to its own devices.
For Newnes, that meant becoming home to thousands and thousands of glow worms.
The glow worm is a catch-all name for the bioluminescent larvae of various species, in this case, the Arachnocampa richardsae, a type of fungus gnat.
Found in massive numbers in caves, the fungus gnat larvae cling to the rocky walls of the abandoned tunnel and hunt with long, glowing strings of sticky mucus.
3. Experiment on Calves
To gauge optimism and pessimism, the researchers set up an experiment involving 22 calves.
Before they started the experiment, they trained the calves to understand which of their choices would lead to a reward.
In the training, each calf entered a small pen and found a wall with five holes arranged in a horizontal line, two-and-a-half feet apart.
The hole at one end contained milk from a bottle, while the hole at the opposite end contained only an empty bottle and delivered a puff of air in calves’ faces.
The calves learned quickly which side of the pen held the milk reward.
4. Unprecedented Opportunity
We live in an age of unprecedented opportunity: with ambition, drive , and talent, you can riseto the top of your chosen profession regardless of where you started out.
But with opportunity comes responsibility.
Companies today aren’t managing their knowledge of workers’ careers.
Instead, you must be your own Chief Executive Officer.
5. Advertising [Exam Memory]
Advertising is sponsored by identical company.
This allows company to present their product to channel members
The less costly is digital media such as social media
Marketers also consider other media: cinema, station …etc.
6. Teacher’s Report [Exam Memory]
When teachers doing reports, they think the level of audience is same as teachers’.
Students in the same filed would be interested in the topic.
You can’t expect that students would be interested in reading the paper.
As writing would be only interested by special audience.
